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Assoone mark
Case study · Assistant for small-team admin

How Assoone uses Feedbank

Pay Assoone with Feedbank →

One assistant that handles invoices, scheduling and follow-ups for teams of two to ten.

The moment it loses people

The 14-day trial ends before the assistant has handled anything real.

The pattern

Retention: feedback in exchange for access

Access in exchange for answers: the trial or the product keeps going as long as the answers do.

The trade

Gives: The trial extended 14 days per accepted loop

Asks: Five questions on the first tasks you gave it

The door, live at /pay/assoone
Assoone's door on a phone: Pay Assoone with Feedbank, what you get, what you give, and the button to start the first loop
The hub, as every brand's team sees it
The hub: accepted answers this month, answers that need a reply, credits issued, topic filters and the first answers

Planbrand's workspace, with answers in it. Assoone's hub has the same screens, filed under First tasks, Trust, Hand-offs and Leaving.

The weekly loop

Five questions on first tasks, trust, hand-offs. Every answer is scored for how specific it is; a complaint earns what a compliment earns.

  1. 1What was the first real task you gave the assistant, and how did it go?
  2. 2What did you not give it, and why?
  3. 3Where did you have to step in, and what did you expect it to do on its own?
  4. 4What would you need to see before letting it send something to a client?
  5. 5What took you longer with the assistant than without it?

What Assoone learns

  • Which tasks people trust it with first
  • Where hand-offs break
  • What stops a trial becoming a habit
At the moment of leaving

Anyone who stops gets three exit questions: what made you stop, what would have kept you, what did you expect. Scored like any answer, credited, and read first by the Insights model.

This page describes Assoone's setup on Feedbank. Figures appear only where the brand has published them.